Help Us Scare The Crap Out Of A New Generation Of Kids
Okay, so Indianapolis is not New York. But we’ve done okay for ourselves over the years in the literary department. You can love him or hate him, but James Whitcomb Riley, the Hoosier Poet, was born in Greenfield and lived in Indianapolis. (My mom used to scare the crap out of us by reciting “Little [...]
Continue ReadingDon Draper Does The Icky Shuffle? Not Buying It.
Even Peyton Manning has bad days. Those of us who’ve been fortunate enough to watch him play football for the last decade have to remind ourselves of this fact. He’s so consistently good that, when on rare occasion he slips, it seems as if the world is spinning backwards. It doesn’t make sense. So it is [...]
Continue ReadingBrilliant Strategy Or Goofy Offer? You Be The Judge.
This weekend, I saw a TV spot for Denny’s, the favorite restaurant of long-haul truckers, rock bands, and stoners everywhere. Because I do not fit into any of the above categories–and because I’m a vegetarian, and Denny’s is not the world’s most veg-friendly restaurant–I didn’t pay attention to the spot. (No judgment on any of [...]
Continue ReadingIn Which Don Draper Learns To Speak Klingon
At the height of Star Trek hysteria in the late 1980s and early 1990s, a bunch of uber-nerds decided that it wasn’t enough to enjoy watching various iterations of the Star Trek universe on the screen, or even to dress up like their favorite characters from the series–or even to invent their own characters and [...]
Continue ReadingWhere Are The Americans With All The Money?
According to Baseline, Inc., a company owned by the New York Times that tracks television and film industry data, the median age of viewers of the Big Four broadcast networks–NBC, ABC, CBS, and Fox–is 51. Baseline says the audience has aged at twice the rate of the general population, and that younger viewers have defected [...]
Continue ReadingIt’s Nobody’s Business–Except Mine. And Don Draper’s.
We advertising types are a devious and fickle lot. We spend all sorts and time and money prying into people’s heads. We want to know what you love and what you fear and what you want. We need to know because we have things to sell you–some of which you never knew you wanted until we [...]
Continue ReadingA Classic Spot From North Of The Border
Some TV spots just stay with you forever. We were lucky enough to see this spot years ago, back in the ’80s, when it was on some monthly “best of” reel we subscribed to for inspiration. Back then, we thought it was the greatest TV spot ever. Looking at it today, we’re not sure we [...]
Continue ReadingDear Republican Candidates: Call Me
Dear Republican Candidates: Okay. The first thing you should know is that I’m a Democrat. I voted for Barack Obama. I haven’t exactly been thrilled with his leadership, but, all things being equal, I might vote for him again. But you should also know that I’ve voted for lots of Republicans. I voted for Mitch Daniels. I [...]
Continue ReadingThe Rain In Spain–In Reverse
Here’s a classic from Heineken. Note that humor carries the day, with nary a feature or benefit to be seen until the final billboard–and what a benefit. It makes us think about how increasingly important–and difficult–it is these days to just capture someone’s attention. This particular riff on My Fair Lady is certainly out of date. [...]
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